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Case Study #12: How The Buyer’s Way helps Revenue leaders find meaning in their work

  • June 30
  • Lee Averbeck
  • Uncategorized

Challenge:  GTM leaders in growing companies want to outperform their competitors and peers and build wealth for their families. As they experience success and achievement,

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Case Study #11: How an Enterprise Information Technology (EIT) Company retained Revenue by building an efficient renewals team

  • June 30
  • Lee Averbeck
  • Uncategorized

Challenge:  The Technology Services Installed Base for the one of the world’s largest Enterprise Information Technology companies was beginning to look more critically at service

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Case Study #10: How a Business Process Outsourcing (BPO) Company grew Revenue within its Key Accounts

  • July 30
  • John Kearney
  • Blogs

Challenge:  A US based BPO’s Key Accounts were seeing less than expected growth due to a number of threats. These multi-national companies were getting more

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Case Study #9: How an Event Management Software (EMS) Company developed more successful customer outcomes

  • August 05
  • Lee Averbeck
  • Uncategorized

Challenge:  Buyers of event management software were experiencing radical shifts in expectations from their marketing and sales leadership. Event managers and field marketing leaders were

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Case Study #8: How a Sales and Marketing Consultancy grew Revenue by closing bigger deals faster and more often 

  • August 05
  • Lee Averbeck
  • Uncategorized

Challenge:  My team was trying to secure a $4.5M deal to lead a marketing and sales transformation consulting project in a global Value Added Reseller.

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Case Study #7: How a Healthcare Learning Platform grew Revenue by helping Buyers navigate deals internally

  • August 05
  • Lee Averbeck
  • Uncategorized

Challenge: Healthcare systems were struggling coming out of the pandemic with caregiver turnover, burnout and salaries at all time highs. Buyers of talent development solutions

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